Interclean Case Study
How InterClean Increased Non-Branded Impressions by 836% (Y/Y)
Results
Increase In Organic Search Traffic (Y/Y)
+53.65%
Increase In Search Visibility (Y/Y)
+139%
Increase In Contact Form Submissions (Jan-Dec 2021)
+755.43%
Background
InterClean manufactures heavy-duty vehicle wash equipment, serving transit, municipal, military, and fleet industries. The company wanted to improve the aesthetic appeal of its website, increase their organic traffic, and increase overall prospects through form completion and contact requests. Due to a referral from a close business partner, InterClean reached out to Konstruct.
Strategy
To help InterClean improve its website appeal, Konstruct began with a complete website overhaul. During this process, Konstruct implemented various SEO, UX and CRO-based strategies. Our team search engine optimized the site, expanded the site structure to improve brand reach, and aligned the new site with current and future business priorities. In addition, Konstruct managed a monthly social media strategy and developed PPC campaigns across multiple channels to further strengthen brand awareness. Overall, the result of the engagement was a significant increase in leads and search visibility.