Bow River Hearing Case Study
How Bow River Hearing Doubled their Online Leads
Results
Organic Traffic
+70%
Paid Search Traffic
+188%
Cost Per Lead
-46%
Cost-Per-Click Conversion Rate
+65%
Background
A hearing clinic specializing in tinnitus with four locations in Calgary, Bow River Hearing wanted to switch away from their existing website and SEO-platform with vendor lock-in that wasn’t meeting their expectations.
Strategy
Konstruct supported Bow River Hearing by implementing a new website with improved content optimization and technical SEO. In addition to the SEO strategy, Konstruct developed SEM and PPC campaigns to boost brand awareness, improve search result rankings, and drive more traffic and leads to Bow River Hearing’s website.